New! Chelchele Ethiopia Natural

You’ve been asking when we’ll have an Ethiopia Natural back in stock and we’re happy to announce that the time has come! Introducing a natural process coffee that is super bright and fun. Our new Chelchele Natural is a fruit-driven cup boasting tasting notes of blueberry peach sorbet, elderflower, watermelon licorice, vanilla, and raspberry. If you love a fruit-forward natural process Ethiopia, this is the coffee for you. Snag a bag today while supplies last!

Natural Process Explained. To start, your roasted coffee bean was originally a green coffee seed growing inside a coffee cherry on coffee trees. The coffee cherry is picked once ripe during harvesting. From there, it is processed in a variety of ways at the farm level (before it ever gets to the roaster.) Most of the coffee we drink is washed processed. In this process, the coffee cherry and mucilage are removed (by a process of de-pulping, fermentation, and washing) from the coffee seed before the coffee is dried. Natural process, conversely, refers to a coffee processing technique where the coffee is laid out to dry with the fruit of the coffee cherry intact (rather than removing the cherry skin and mucilage before drying). This creates a natural fermentation environment for the coffee and can produce very intense fruit and floral notes. If you like intense fruit and floral aromas and tasting notes (in this case think lots of berries), a natural process is a great coffee for you to try.

Learn more about JBC, six time Good Food Award winners and named one of the best coffee roasters in the U.S. by Forbes and Gear Patrol with over 340 90 plus rated coffees at the Coffee Review. Also check out our recent feature in notable coffee publication Fresh Cup recently detailing how we stay relevant 30 years in the making. Tasting Table called us one of 15 best award-winning coffee shops/roasteries to visit in the Midwest, the Chicago Tribune called JBC one of Wisconsin’s standout roasters and the Daily Meal said our espresso will elevate your mornings. We are focused on quality-driven, sustainable coffees.

Unparalleled quality, a human story, and sustainability – that’s our coffee philosophy.

Unparalleled quality. We won’t buy a coffee unless we know that it will inspire you.
A human story. Often times a producer’s story gets lost in the coffee supply chain. It’s our focus to provide a seed to cup experience, honoring everyone involved.
Sustainability. We purchase sustainable coffees directly from producers and through brokers who share our goal of making coffee a sustainable commodity. Financially and environmentally, the coffees we purchase seek balance.